Ellis Rowold is the designer of the brand Rowold. Ellis designs in Amsterdam and the production takes place in the south of the Netherlands.

Her passion for wool felt emerged after she has worked with Loes Wagemans under the brandname GEWOON for six years. After the departure of Loes from the Netherlands, Ellis continued with her passion for felt and accessories under the brandname Rowold.

The collection of Rowold is made of wool felt and leather. The line consists such as cases covers, keychains and bags. The starting-point of the collection is the 'global nomad' who wants to carry his stuff anywhere and at any time.